Uforia is a visually immersive, intuitive radio, podcast and music app that gives latin audiences access to all of their favorite radio stations, shows, podcasts series, and hundreds of editorial curated playlists.
Led product design process from initial research to marketable product release. Worked side by side with development, business and editorial teams to fulfill consumer needs trough a high-end, easy-to-monetize app.
With a rating of 4.7 out 5 from almost almost 18K users, Uforia stands second for the most used music app by hispanics in the US.
Co-created user flows for each feature with UX Designer and product owner based on previous research findings and development validations.
Atomic design beased components to assures efficiency and scalability
Built a delivery methodology that reduced friction with developers complementing the standard good practices of inspect tools.